During the past weekend, I had the opportunity to be part of the media contingent sent by ASUS to attend the PixelMaster Master Class in Boracay Junket.
The almost 3-day event had us not only interact with but also learn from the PixelMasters, which are namely:
Travel Photographers Nicco Valenzuela and Arlene Donaire
Street Photographers Jay Ermitano and Jasper Tejano
Portrait photographer Ken Go
Wedding Photographer Emir Bautista
Conceptual photographer Dail Deri
Commercial Photographer Ricky Ladia
The PixelMaster Master Classes was part of the series of classes ASUS Philippines had for media, end-users, and ZenFans to pick up key learnings from the PixelMasters that they were able to utilize in a photo shoot-out that happened at almost every tail-end of the session.
The idea to bring PixelMaster MasterClass to Boracay:
ASUS saw an opportunity to bring its ZenFone 5 series to the forefront of mobile photography anew by taking the Master Class to a world-class destination that has been highly anticipated ever since its recent rehabilitation efforts. With media and ZenFans in tow, ASUS brought the ZenFone 5 and the PixelMaster MasterClass to the Pixel-Perfect Paradise Island, Boracay.
The October 26, 2018 trip had us along with select ZenFans who excelled in the previous Master Class sessions where they are able to further improve what they learned from the PixelMasters.
Our flagship ZenFone 5 Series is a testament of our commitment to push the envelope of mobile photography, not just stopping at hardware and software but also in being the only brand to hold regular events meant to help end-users level up their mobile photography skills. We’ve seen the positive response with our efforts, both in interest and the impact of these workshops on the ZenFans themselves; hence, we will continue to explore more avenues where ASUS can reach ZenFans and further add value on their ownership of ZenFones,
said ASUS Philippines Country Product Manager for Smartphones Lenny Lin.
Aside from bringing the experience to learn how to take great pictures with the ZenFone 5. ASUS also partners with NGOs like Operation Smile (in Ilo-Ilo), and for the Boracay trip, had us a mangrove tree-planting activity for the benefit of the community.
The whole country has been excitedly awaiting the re-opening of Boracay Island since the announcement of its rehabilitation. We are proud and in awe to be among the first to experience the reinvigorated paradise and capture that through the lens of the ZenFone 5 series. We at ASUS ZenFone are one with the local government in pushing for sustainable tourism in the island, and will continue to explore ways on how we can help maintain the pristine state of the island whenever we visit,
said ASUS Philippines Systems Group Country Manager George Su.