Huawei recently launched its product line-up with the advanced Mate 40 Series, the latest revolutionary flagship smartphones that empower users to leap further ahead. Huawei Mate 40 Pro and Mate 40 Pro+ incorporate the world’s first 5 nanometers 5G SoC, Ultra Vision Cine Camera system, and the iconic Space Ring Design, and a smarter, more attentive digital experience. 

Leap further ahead with the iconic Space Ring Design

Huawei Mate 40 Pro and Mate 40 Pro+ has an 88° Horizon Display that creates an immersive viewing experience in a compact package. The silky curve also means the devices are comfortable to hold. The handsets also offer IP 68 dust and water resistance, a choice of both virtual and physical volume controls and enhanced mistouch prevention algorithms.  The devices carry a small front camera cut-out, with 3D Face Unlock, an Ultra Vision Selfie Camera, and Smart Gesture Control. 

The Mate 40 Series also adopts the Space Ring Design, an evolution of the Huawei Mate Series’ iconic circular and symmetrical design. The devices are available in black, white, and mystic silver. There are also two vegan leather variants, yellow and green. Meanwhile, the Mate 40 Pro+ features an exquisite nano-tech ceramic back panel available in two iconic colours: ceramic white and ceramic black. 

Leap further ahead with Kirin 9000 setting a new standard for performance 

The Kirin 9000 Series is fully equipped for 5G, capable of handling intensive computations and multi-tasking operations with ease. Embedded in the Mate 40 Pro and Mate 40 Pro+, the Kirin 9000 is the most sophisticated 5nm 5G SoC available, delivering vastly improved performance and power efficiency over its predecessor. The 24-core Mali-G78 GPU in Huawei Mate 40 Pro and Mate 40 Pro+ is the most powerful GPU ever seen on a Huawei device. This delivers advanced graphics performance and amazing audio-visual experience for immersive gaming. The 90Hz display works together with 240Hz touch sampling rate for greater responsiveness and now provides haptic feedback to correspond with the visual experience. This entertainment set-up is completed with dual stereo speakers to create experiences with super bass stereo.

The Huawei Mate 40 Series is also equipped with the battery technology that needed to keep up with the demands of 5G, supporting the fastest iteration of Huawei SuperCharge.

Leap further ahead with an all-round imaging system engineered to make photography simple

The camera system on the Huawei Mate 40 Series has been co-engineered with Leica to provide the best camera solution possible and sees breakthrough upgrades to the ultrawide-angle lens, powerful high-definition main camera, impressive telephoto camera and more. 

The Dual Cine Cameras feature a 3:2 cinema-style shooting ratio sensor. Capturing high quality footage is easier than ever with Steady Shot, while the XD Fusion HDR Video ensures balanced exposure, even when users are capturing with extreme lighting contrast. Other evolutions include Tracking Shot, while Story Creator allows for true cinematic effects. Background music, filters and effects can also be added with ease. Not neglecting audio, the Mate 40 Series features Audio Focus, Audio Zoom, and dual stereo speakers. 

The Ultra Wide Cine Camera now offers an even wider field of view, richer detail, improved low light performance, and distortion correction algorithms, allowing users to capture beautiful expansive landscapes, while the Super Sensing Wide Camera provides true high definition shots. Image quality has been further enhanced with Full Pixel Octa PD AutoFocus. Improved distortion correction targets the face, body and limbs, making the ultrawide-angle lens useful in more scenarios than ever. The Mate 40 Pro features a Periscope Telephoto Camera to support 10x hybrid zoom and 50x digital zoom, while the Mate 40 Pro+ takes it further with a dual-telephoto camera system that enables 20x hybrid zoom and 100x digital zoom.

The Ultra Vision Selfie Camera on the Mate 40 Series take selfies and videos to new heights with support for 4K capture and the option to shoot in one of three available fields of view, ranging from up close and personal to ultra-wide. Slow-Motion Selfie adds even more versatility to the front camera by letting users add dramatic flair when documenting their fast-paced actions.

Leap further ahead with an all new user experience

The Huawei Mate 40 Series is revolutionising how consumers integrate smartphones into their lives with new user-centric features, including Smart Gesture Control, which allows total hands-free control of your device. It also can be activated at a glance.

Improved MeeTime functionality is a gateway to a better connected, more intelligent life. When combined with the power of Huawei’s 1+8+N ecosystem, Multi-screen Collaboration offers an intuitive way for users to operate multiple devices at once, running several apps simultaneously, combining smartphone and PC to deliver unique experiences. 

When it comes to privacy and security, the EMUI 11 operating system has always featured comprehensive security solutions to protect Huawei device users. The Trusted Execution Environment operating system is CC EAL5+ certified, which is the highest certification level for commercialised security microkernel. EMUI 11 also comes with new privacy features.

The Mate 40 Series comes equipped with the innovative Huawei Mobile Services (HMS), bringing users a smarter, richer, more convenient and secure smartphone experience. During the launch, Huawei also unveiled new apps available for global Huawei users, including Petal Search, Petal Maps, and Huawei Docs, a unified word document service. These apps come together to lead the way towards a better digital life for the 700 million Huawei device users worldwide.

Lastly, Huawei also introduced the FreeBuds Studio, the company’s first over-ear noise-cancelling headphones and the Porche design Huawei Watch GT 2, and announced the global availability of the Huawei X Gentle Monster Eyewear II smart glasses and Huawei Sound wireless Hi-Fi.

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